| What Marks are Registrable |
| All marks are not registrable. For a Mark to be registrable, it must conform to certain statutory prescriptions. One such fundamental prescription is that a mark to be registrable must be "distinctive". The quality of distinctiveness, distinctive character, or capable of distinguishing is a basic principle that finds place in most national laws. A word having a direct reference to the character or quality of goods is not registrable. However a word having direct reference to the character or quality of goods is registrable if it has acquired distinctiveness through long and continuous use. There are several other principles, all tested by a number of judicial decisions, elaborating the registrability of trade marks. |
| Trade Marks Administration System |
| The trade marks registration systems in most countries forms part of unified intellectual property administration system. An application for the registration of trade marks must be filed at the office designated for purposes of granting trade marks registration. Ordinarily this function is performed by the national IP Offices. The trade marks office will conduct an examination of the application, conduct a search to identify if there exist prior registrations and advertise the trade marks before accepting the application. Once the application is accepted, the mark will be registered in the national trade marks register and a certificate of registration will be issued. Typically one term of registration is 10 years, which is extendible from time to time. |
|